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How A Blog Can Boost Your Professional Life

By: Noelle Motley October 18, 2011


Blogging is the easiest way to elevate a personal career. Creating a blog, short for weblog, to showcase talents, skills, accomplishments and resumes are all great ways to increase appeal to potential employers. When blogging first became popular, most blogs featured entertainment news, opinions, gossip or individual personal interests. Soon, “CEO Blogs” became a commonly used feature by large and small corporations looking to add a personal touch when reaching their target audiences. The same concept is also applied to professional blogs. The recent decline in the job market and the increase of social media accessibility has led job seekers to create blogs and web sites to showcase their accomplishments and resumes as a means to gain the attention of employers.


Stand Out in The Job Market



Blogs have become a popular resource for jobseekers to display their personality and experiences. Websites such as WordPress.com, About.me and Blogger.com have provided internet users a free way to create a professional blog. A professional blog should have at least seven sections: About Me, Resume, Cover Letter, Work Samples or Portfolio, Social Media Links, Blog and a Contact section. Creating professional blogs is an easy way to show employers that you are not only well-versed in social media but also savvy on ways to make an impact. It is important that seasoned professionals and college graduates similar blogs to promote personal brands and help boost their professional lives.


Promote Your Job Experiences



Professional blogs do not have a page limit. Bloggers are free to discuss their experiences in-depth on their web sites. Utilize a simple resume format and use up to six bullets to describe each job you’ve worked. Be certain to include percentages and numbers to demonstrate that you can be a productive team member. An online professional blog allows employers to get a better view of you as a candidate – before the interview process. Always showcase your best works.

Uploading a resume and cover letter to your new professional blog is only the first step. Be sure to link your new blog with social media web sites such as Linkedin, Twitter and Facebook. WordPress.org and Blogger.com offer these features for free. Promoting your new professional blog on both your personal and professional social media links and outlets is the best way to spread the word. If you post blog articles to your web site always update social posts for your followers, friends and potential employers to read instantaneously. This allow makes announcing updates to your resume and professional blog much easier.

Increase Your Personal SEO

A professional blog can increase your Search Engine Optimization (SEO) ratings. Search engine optimization refers to the ranking your site displays on Internet search engines, the higher the rater the greater chance of views. Employers searching for candidates in a particular field are more likely to run across your online resume if you use keywords related to your career field within your professional blog. Make online job searching easy by having employers find you. Use your full government name as the domain name for your professional blog.

Post Title: Sample: Article
Author: Noelle V. Motley
Posted: 14th June 2012
Filed As: Blog
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